Modern Communications in Management.dor_МАГ_23-008-М

Modern Communications in Management.dor_МАГ_23-008-М — вариант 2

Просмотрите все вопросы и варианты бесплатно. Правильные ответы скрыты и открываются только после получения доступа.

11 вопросов Вариант 2 Доступ 7 дней

Содержание теста

Вопросы и варианты

Без отметок и подсказок к правильным ответам

Вопрос 1

The internal qualities of a culture are …

knowledge, skills, values
tools, institutions
shared social activities, interactivity
feedback, personality, beliefs

Вопрос 2

The creator of the theory on high/low context cultures is …

Geert Hofstede
Jeanne M. Brett
Edward T. Hall
Fons Trompenaars

Вопрос 3

The opposite of universalism, according to Fons Trompenaars’ theory is …

communitarianism
ascription
synchronicity
verbalism

Вопрос 4

The three prototypes of culture, according to Jeanne M. Brett’s theory, are … (Choose 3 correct answers)

Honor
Dignity
Individualism
Face

Вопрос 5

Polychronic means …

Doing many things at the same time
Doing things one at a time
Doing things one after another
Doing one task at a specific time

Вопрос 6

In low-context cultures such as the United States and most Northern European countries, people tend to be … (Choose 2 correct answers)

direct
evasive
explicit
implicit

Вопрос 7

… refers to how openly a society or culture accepts or does not accept differences between people, as in hierarchies in the workplace, in politics, and so on

power distance
Power distance
Power Distance

Вопрос 8

… the view that a person’s own culture is central and other cultures are measured in relation to it

ethnocentrism
Ethnocentrism

Вопрос 9

Match the elements of cross-culture theories with their creators:

Power distance, uncertainty avoidance, individualism, masculinity, indulgence, long-term orientation
Dignity, face, honor
Universalism, individualism, neutrality, achievement, specific, synchronous time, internal direction
Context, space, time
Geert Hofstede
Fons Trompenaars
Jeanne M. Brett
Edward T. Hall

Вопрос 10

Put the words in order to make a sentence:

a diverse workforce can
help companies better understand
and connect with
diverse customer groups
leading to improved
customer satisfaction
and increased market share

Вопрос 11

Read the case study and select the correct answer (there is only one correct answer): Case study: Your boss is thinking of launching his business in a new country. He’s never worked there before nor any of the other employees. Still, he’s already talking about setting up new distribution channels and discussing locations for the shops. You are one of the top managers of the firm and you’ve studied cross-cultural communication in university so you know that it’s not that easy to enter a new market. You need a very significant competitive advantage to actually stand out there and attract your customers. Question: Which would be the most suitable course of action that you would recommend for your boss?

This is a great idea and could potentially lead to more bonuses and pay-outs. You would suggest yourself as a manager for this new branch of business and would be very happy to travel to a new country to set up the shops and distribution channels.
Cultural diversity within the company greatly contributes to gaining competitive advantage. That’s why before plunging into a new market, it’s important to hire new staff, from that country, to create a wider pool of skills, knowledge and experience, as well as improve market insights.
Cultures are shaped by decades and centuries of experience. It’s better to always stay in the existing market and avoid expansion into others at all costs. It’s too time-consuming and requires a lot of effort and energy whereas the company is doing very well where it is. It’s already the leader in its industry and the clients are queuing up for its products.