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Business Communication Technology.d

Business Communication Technology.d

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80 вопросов Вариант 1 Доступ 7 дней
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Вопросы и варианты

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Вопрос 1

Which of the following is considered a core driver of the information age?

  1. Fact
  2. Goods
  3. Competitive intelligence
  4. Data
Вопрос 2

Which of the following is considered a core driver of the information age?

  1. Business analytics
  2. Unstructured data
  3. Analytics
  4. Knowledge
Вопрос 3

What is the confirmation or validation of an event or object?

  1. Fact
  2. Data
  3. Data scientist
  4. Business intelligence
Вопрос 4

What is data?

  1. Raw facts that describe the characteristics of an event or object.
  2. Data converted into a meaningful and useful context.
  3. Information collected from multiple sources, which analyzes patterns, trends, and relationships for strategic decision making.
  4. Skills, experience, and expertise, coupled with information and intelligence, which create a person’s intellectual resources.
Вопрос 5

Updating business strategies is a continuous undertaking as internal and external environments __________.

  1. become less competitive
  2. remain stagnant
  3. rapidly change
  4. become more consistent
Вопрос 6

Which of the following is not a common tool used in industry to analyze and develop competitive advantages?

  1. Five forces model
  2. Three generic strategies
  3. Competitive analysis model
  4. Value chain analysis
Вопрос 7

Which group of stakeholder’s primary interests include maximizing profits, growing market share, and high return on investment?

  1. Partners/suppliers
  2. Shareholders/investors
  3. Community
  4. Government
Вопрос 8

What is a feature of a product or service on which customers place a greater value than they do on similar offerings from competitors?

  1. Competitive advantage
  2. Competitor advantage
  3. Power advantage
  4. First Mover advantage
Вопрос 9

Which of the following evaluates a project’s position?

  1. SWOT analysis
  2. The five forces model
  3. Value chain analysis
  4. Three generic strategies
Вопрос 10

What is Porter’s five forces model?

  1. Evaluates an organization’s strengths, weaknesses, opportunities, and threats to identify significant influences that work for or against business strategies.
  2. Analyzes the competitive forces within the environment in which a company operates to assess the potential for profitability in an industry.
  3. Views a firm as a series of business processes, each of which adds value to the product or service.
  4. Generic business strategies that are neither organization nor industry-specific and can be applied to any business, product, or service
Вопрос 11

What is supply chain management (SCM)?

  1. The management of information flows between and among activities in a supply chain to maximize total supply chain effectiveness and corporate profitability.
  2. Takes information entered into a given system and sends it automatically to all downstream systems and processes.
  3. A means of managing all aspects of a customer’s relationship with an organization to increase customer loyalty and retention and an organization’s profitability.
  4. Connects the plans, methods, and tools aimed at integrating separate enterprise systems.
Вопрос 12

What is enterprise resource planning (ERP)?

  1. The management of information flows between and among activities in a supply chain to maximize total supply chain effectiveness and corporate profitability.
  2. Integration of all departments and functions throughout an organization into a single IT system (or integrated set of IT systems) so employees can make decisions by viewing enterprise-wide information about all business operations.
  3. A means of managing all aspects of a customer’s relationship with an organization to increase customer loyalty and retention and an organization’s profitability.
  4. Connection of the plans, methods, and tools aimed at integrating separate enterprise system.
Вопрос 13

What is customer relationship management (CRM)?

  1. The management of information flows between and among activities in a supply chain to maximize total supply chain effectiveness and corporate profitability.
  2. Integration of all departments and functions throughout an organization into a single IT system (or integrated set of IT systems) so employees can make decisions by viewing enterprise-wide information about all business operations.
  3. A means of managing all aspects of a customer’s relationship with an organization to increase customer loyalty and retention and an organization's profitability.
  4. Connection of the plans, methods, and tools aimed at integrating separate enterprise system.
Вопрос 14

Which of the following represents a business process you would find in the operations management department?

  1. Ordering inventory
  2. Processing sales
  3. Promoting discounts
  4. Paying of accounts payable
Вопрос 15

Which of the following is a customer-facing process?

  1. Communicating with customers
  2. Strategic goal setting
  3. Providing performance feedback and rewards
  4. Purchasing raw materials
Вопрос 16

Who is responsible for overseeing all uses of information technology and ensuring that MIS strategically aligns with business goals and objectives?

  1. Chief knowledge officer (CKO).
  2. Chief privacy officer (CPO).
  3. Chief technology officer (CTO).
  4. Chief information officer (CIO).
Вопрос 17

What is the primary responsibility of the CTO?

  1. Overseeing all uses of MIS.
  2. Ensuring the security of business systems.
  3. Ensuring speed, accuracy, and reliability of the MIS.
  4. Collecting and distributing company information.
Вопрос 18

Which of the following includes the roles and responsibilities of the CIO?

  1. Ensuring the speed, accuracy, availability, and reliability of the MIS.
  2. Ensuring the ethical and legal use of information within a company.
  3. Ensuring the security of business systems and developing strategies and safeguards gainst attacks by hackers and viruses.
  4. Ensuring that MIS strategically aligns with business goals and objectives.
Вопрос 19

According to Fast Company magazine, chief intellectual property officer is a new executive level we might see created over the next decade. Which of the following includes the roles and responsibilities of this officer?

  1. Manage and defend intellectual property, copyrights, and patents.
  2. Determines if a person or business process can be replaced by a robot or software.
  3. Create the optimal relationship between user and technology.
  4. Ensure the ethical and legal use of information within an organization.
Вопрос 20

According to Fast Company magazine, chief user experience officer is a new executive level we might see created over the next decade. Which of the following includes the roles and responsibilities of this officer?

  1. Manage and defend intellectual property, copyrights, and patents.
  2. Determines if a person or business process can be replaced by a robot or software.
  3. Create the optimal relationship between user and technology.
  4. Ensure the ethical and legal use of information within an organization.
Вопрос 21

What is the legal protection afforded an expression of an idea, such as a song, book, or video game?

  1. Privacy
  2. Confidentiality
  3. Intellectual property
  4. Copyright
Вопрос 22

Which of the following governs the ethical and moral issues arising from the development and use of information technologies, and the creation, collection, duplication, distribution, and processing of information?

  1. Ethical information
  2. Information technology
  3. Information policies
  4. Information ethics
Вопрос 23

Which of the following examines the organizational resource of information and regulates its definitions, uses, value, and distribution ensuring it has the types of data or information required to function and grow effectively?

  1. Information code
  2. Information technology
  3. Information management
  4. Information governance
Вопрос 24

Which of the following represents the two fundamental building blocks that protect organizational information?

  1. Security and sales
  2. Human resources and security
  3. Ethics and security
  4. Ethics and technology
Вопрос 25

Trust between companies, customers, partners, and suppliers is the support structure of which of the following?

  1. Ebusiness
  2. Eharmony
  3. Esoftware
  4. Epolicies
Вопрос 26

Which of the following is not a primary trait of the value of data?

  1. Governance.
  2. Type.
  3. Timeliness.
  4. Cost.
Вопрос 27

What encompasses all organizational data and its primary purpose is to support the performing of managerial analysis tasks?

  1. Transactional data.
  2. Analytical data
  3. Timeliness.
  4. Quality.
Вопрос 28

Which of the following is not one of the five characteristics common to high-quality data?

  1. Accuracy.
  2. Completeness.
  3. Quantity.
  4. Consistency.
Вопрос 29

Which of the following refers to immediate, up-to-date data?

  1. Daily data.
  2. Strategic data.
  3. Real-time data.
  4. Crisis data.
Вопрос 30

What are the types of malware?

  1. Caterpillars
  2. Worms
  3. Lions
  4. Horses
Вопрос 31

What is an organized collection of data?

  1. Dataset.
  2. Dirty data.
  3. Data map.
  4. Data point.
Вопрос 32

What is a technique for establishing a match, or balance, between the source data and the target data warehouse?

  1. Dataset.
  2. Dirty data.
  3. Data map.
  4. Data point.
Вопрос 33

What can compare two or more datasets to identify patterns and trends?

  1. Comparative analysis.
  2. Competitive monitoring.
  3. Data-driven decision management.
  4. Competitive analysis.
Вопрос 34

Which of the following is an approach to business governance that values decisions that can be backed up with verifiable data?

  1. Comparative analysis.
  2. Competitive monitoring.
  3. Data-driven decision management.
  4. Source Data.
Вопрос 35

What is data that has not been processed for use?

  1. Raw data.
  2. Competitive monitoring.
  3. Data map.
  4. Source data.
Вопрос 36

What are dashboards that track corporate metrics such as critical success factors and key performance indicators and include advanced capabilities such as interactive controls, allowing users to manipulate data for analysis?

  1. Analysis paralysis
  2. Business intelligence dashboard
  3. Infographic
  4. Data visualization tools
Вопрос 37

What describe technologies that allow users to see or visualize data to transform information into a business perspective?

  1. Infographics
  2. Data artist
  3. Analysis paralysis
  4. Data visualization
Вопрос 38

What processes and manages algorithms across many machines in a computing environment?

  1. Distributed computing
  2. Ledger
  3. Blockchain
  4. Immutable
Вопрос 39

What is a type of distributed ledger, consisting of blocks of data that maintain a permanent and tamper-proof record of transactional data? Distributed computing

  1. Ledger
  2. Blockchain
  3. Immutable
Вопрос 40

What is a blockchain?

  1. Processes and manages algorithms across many machines in a computing environment.
  2. Records classified and summarized transactional data.
  3. A type of distributed ledger, consisting of blocks of data.
  4. Simply means unchangeable
Вопрос 41

Which of the following is a step in the six-step decision-making process?

  1. Employee engagement.
  2. Data collection.
  3. Detail collection.
  4. Data-driven decision management.
Вопрос 42

Review the below key terms. Which one defines an operational decision that involves situations where established processes offer potential solutions?

  1. Optimization analysis decision
  2. Artificial intelligence decision
  3. Structured decision
  4. Unstructured decision
Вопрос 43

At which level do managers develop the overall business strategies and monitor the performance of the organization and the competitive business environment?

  1. Operational level
  2. Strategic level
  3. Managerial level
  4. Communications level
Вопрос 44

Andy Benton works at the local Starbucks coffee shop and his responsibilities include taking orders, fulfilling orders, and ringing in sales. At what level of the organizational pyramid would you categorize Andy?

  1. Strategic level
  2. Owner level
  3. Operational level
  4. Managerial level
Вопрос 45

Senior management, presidents, leaders and executives are all employees at the __________ level.

  1. operational
  2. managerial
  3. strategic
  4. All of these choices are correct
Вопрос 46

Which of the following is not one of the five basic components of supply chain management?

  1. Plan
  2. Source
  3. Cost
  4. Deliver
Вопрос 47

What defines, recommends, and sets flexible supply chain strategies based on an organization’s operations and resources?

  1. Operationalized analytics
  2. Supply chain optimization
  3. Inventory optimization
  4. Transportation and logistics optimization
Вопрос 48

Which of the below metrics represents the frequency of inventory replacement?

  1. Back order
  2. Inventory cycle time
  3. Customer order cycle time
  4. Inventory turnover
Вопрос 49

What includes the processes that control the distribution, maintenance, and replacement of materials and personnel to support the supply chain?

  1. Procurement
  2. Logistics
  3. Materials management
  4. Bullwhip effect
Вопрос 50

What is procurement?

  1. The purchasing of goods and services to meet the needs of the supply chain.
  2. Includes the processes that control the distribution, maintenance, and replacement of materials and personnel to support the supply chain.
  3. Includes activities that govern the flow of tangible, physical materials through the supply chain such as shipping, transport, distribution, and warehousing.
  4. Occurs when distorted product-demand information ripples from one partner to the next throughout the supply chain.
Вопрос 51

What automates each phase of the sales process, helping individual sales representatives coordinate and organize all their accounts?

  1. Sales management CRM systems
  2. Contact management CRM systems
  3. Opportunity management CRM systems
  4. Optimization analytics
Вопрос 52

Which of the following is a common customer service CRM metric?

  1. Number of new prospective customers
  2. Number of marketing campaigns
  3. Average time to resolution
  4. Revenue generated by marketing campaigns
Вопрос 53

What is properly addressing the customer’s need the first time they call, thereby eliminating the need for the customer to follow up with a second call?

  1. First call resolution
  2. Contact center
  3. Average time to resolution
  4. Call center
Вопрос 54

What is a part of operational CRM that automates service requests, complaints, product returns, and information requests?

  1. Cross-selling
  2. First call resolution
  3. Campaign management system
  4. Customer service and support
Вопрос 55

What guides users through marketing campaigns by performing such tasks as campaign definition, planning, scheduling, segmentation, and success analysis?

  1. Cross-selling
  2. First call resolution
  3. Campaign management system
  4. Customer service and support
Вопрос 56

What integrates data from multiple sources and provides a unified view of all data?

  1. Forward integration
  2. Data interchange
  3. Data integration
  4. Application interchange
Вопрос 57

What provides enterprisewide support and data access for a firm’s operations and business processes?

  1. Enterprise systems
  2. Enterprise application integration
  3. Middleware
  4. Application integration
Вопрос 58

Which of the following is not one of the three most common core ERP components focusing on internal operations?

  1. Accounting and finance
  2. Production and materials management
  3. Business intelligence
  4. Human resources
Вопрос 59

What is at the heart of any ERP system?

  1. Network
  2. Employees
  3. Customers
  4. Database
Вопрос 60

Which application’s primary business benefits include forecasting, planning, purchasing, material management, warehousing, inventory, and distribution?

  1. Customer relationship management
  2. Supply chain management
  3. Enterprise resource planning
  4. Accounting system
Вопрос 61

What is the depth and breadth of details contained in a piece of textual, graphic, audio, or video?

  1. Information richness
  2. Information age
  3. Information reach
  4. Information browser
Вопрос 62

What are website ebusiness analytics?

  1. A two-dimensional representation of data in which values are represented by colors.
  2. The process of collecting, analyzing and reporting aggregate data about which pages a website visitor visits—and in what order.
  3. Uses clickstream data to determine the efficiency of the site for the users and operates at the server level.
  4. Uses clickstream data to determine the effectiveness of the site as a channel-to-market.
Вопрос 63

Which of the below would not be considered an advantage of ebusiness?

  1. Expanding global reach
  2. Opening new markets
  3. Reducing costs
  4. Reducing information reach
Вопрос 64

M&M’s offers people the opportunity to order the candy in special colors or with customized sayings. How would you classify M&M’s ebusiness strategy?

  1. Information richness
  2. Mass customization
  3. Personalization
  4. Interactivity
Вопрос 65

Amazon creates a unique recommendation listing for each customer that revisits its website. How would you classify Amazon’s ebusiness strategy?

  1. Information richness
  2. Mass customization
  3. Personalization
  4. Interactivity
Вопрос 66

What combines art along with science to determine how to make URLs more attractive to search engines resulting in higher search engine ranking?

  1. Dot-Com
  2. Search engine
  3. Search engine ranking
  4. Search engine optimization
Вопрос 67

What is the unpaid entries in a search engine results page that were derived based on their contents relevance to the keyword query?

  1. Organic search
  2. Paid search
  3. Keyword
  4. Search engine optimization
Вопрос 68

What is a word used in a performing a search?

  1. Organic search
  2. Paid search
  3. Keyword
  4. Search engine optimization
Вопрос 69

What converts an audio broadcast to a digital music player?

  1. Podcasting
  2. Videoconferencing
  3. Photo sharing
  4. Email
Вопрос 70

Compared to B2C e-commerce, B2B e-commerce is ______.

  1. of equal size.
  2. slightly smaller.
  3. slightly larger.
  4. much larger.
Вопрос 71

What is the most common form of collective intelligence found inside the organization?

  1. Crowdsourcing.
  2. Tacit Management.
  3. Knowledge Management.
  4. Tagging.
Вопрос 72

Which system supports the capturing, organization, and dissemination of knowledge throughout an organization?

  1. Cybermediation System.
  2. Knowledge Management System.
  3. Source Code System.
  4. Social Media System.
Вопрос 73

What sources capital for a project by raising many small amounts from a large number of individuals, typically via the Internet?

  1. Explicit Knowledge.
  2. Crowdfunding.
  3. Tacit Knowledge.
  4. Crowdsourcing.
Вопрос 74

What are websites that rely on user participation and user-contributed content, such as Facebook, LinkedIn, and YouTube?

  1. Synchronous Communication.
  2. Social Media.
  3. Social Networking.
  4. Asynchronous Communication.
Вопрос 75

What maps group contacts identifying who knows each other and who works together?

  1. Social Network Effects.
  2. Mashup Networking Analysis
  3. Web Network Effects.
  4. Social Networking Analysis.
Вопрос 76

What is the ability to purchase goods and services through a wireless Internet-enabled device?

  1. Repeater.
  2. Mobile Business.
  3. Attenuation.
  4. Wi-Fi 6.
Вопрос 77

What is an enterprisewide security strategy to enforce corporate epolicies while enabling employee use of mobile devices such as smart phones and tablets?

  1. IT Consumerization.
  2. Pervasive Computing.
  3. Enterprise Mobility Management (EMM).
  4. Containerization.
Вопрос 78

What occurs when a company places active or semi-passive RFID tags on expensive products or assets to gather data on the item’s location with little or no manual intervention?

  1. Active RFID.
  2. Semi-Passive RFID.
  3. RFID Accelerometer.
  4. Asset Tracking.
Вопрос 79

What stores, views, and analyzes geographic data creating multidimensional charts or maps. For example, GIS are monitoring global warming by measuring the speed of glaciers melting in Canada, Greenland, and Antarctica?

  1. Automatic Vehicle Location.
  2. Geographic Information System.
  3. Cartography.
  4. Edge Matching.
Вопрос 80

What connects a group of computers in close proximity, such as in a school or office setting?

  1. Metropolitan Area Network (MAN).
  2. Local Area Network (LAN).
  3. Wide Area Network (WAN).
  4. Secure Area Network (SAN).